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THE CHALLENGE
- To capture more membership renewals by making the process more convenient for the member
- To find an online invoicing solution that reduced costs and time associated with their annual membership renewals
THE SOLUTION
- Decided to implement online invoicing and purchased the Informz for iMIS Invoicing Module to send out their annual membership renewals
- Worked with Informz eMarketing Advisor to create a customized, professional looking invoice template to send to their members
THE RESULT
- Captured 100 paid membership renewals within one hour of sending out the first invoice
- Decreased membership renewal costs by 42% by sending their invoices through Informz
- Reduced administrative hours by 50%
- Received and processed renewals faster, especially with their international members
- Won the confidence for a new and improved method of collecting dues from the association’s Board of Directors
- Increased overall member loyalty and confidence
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I am so excited about Informz’s Invoicing Module. We have received a strong and positive response to sending out our invoices electronically. Today, the faster you respond to your members, the easier it is for you to retain your members, and Informz has allowed us to do this. In addition, Informz provided superior expertise in creating professional invoices that our association can be proud of."
Dayna Rhoads
Membership Services
Canadian Society of Petroleum Geologists
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